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Summer sales contest themes
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The Pistons' sales department had a blast with the competitions and even increased sales by 18 percent.
Need some hard proof that gamification works?
Gamification taps into sales reps' already competitive nature while simultaneously providing them with a sense of community and collaboration.From vacations to summer hours, a variety of distractions can keep your sales reps from reaching their full potential.Tying a fun theme into your competition is another great way to pique employee interest.Page 1, to contact the editors, please email.Get sales teams collaborating and moving fast by offering the winning team a trip to the ball park.Last summer, the company's sales management wanted to increase the number of appointments booked per day, so they decided to embrace gamification tactics.So embrace the season's distractions creatively and use them to your advantage!A little sunshine goes a long way.Play off of the season.Sales can be a tough industry, and little breaks can really revitalize and reinvigorate reps.After initially trying to boost productivity by running contests with spreadsheets and reports, they downloaded a gamification app to drive their summer competition.Here are some ideas for using the season to your advantage: Use summer favorites as incentives.Once contests were up and running via a gamification app, the ePrize team increased sales of that new product by 230 percent.The summer months account for a quarter of your business year, making it imperative to stay on target with sales goals despite all of the obvious distractions.Every month, CRM magazine covers the customer relationship management industry and beyond.Not only is summer a perfect time to deploy fun competitions that keep employees focused, but the season also lends itself to creative contest themes and incentives.In addition to getting points for closing deals, reps were also given points when actual Olympic athletes from their "country" scored in the summer games.While summer means barbecues, beach days, and warm nights, it can also mean low productivity in the business world.Gamification taps into the playful nature of summertime and offers you a real chance to not only engage reps to hit their goals, but to surpass them.Instead of being concerned about a lack of productivity because there's a big baseball game in town, use that game as a reward.
But just because the lazy days of summer are upon us doesn't mean your business has to suffer.